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It's up 7.4%
 

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I would think Yamaha UTV's would be a very tiny percentage of thier overall market, they make a very wide range of stuff. They do alot of musical instruments, speakers, robots, furniture, sporting goods etc.
 

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I am very hopeful for the new sxs because I don't want a Polaris, can am and definitely not an Artic cat.

But the fact is Yamaha is a HUGE company and I'm not sure this one product will make or break them. Outboard motors, music equipment, motors for automotive, atv's, motorcycles, etc. They are in to everything.
 

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Yamaha said somewhere that they planned on something like a 70% increase in UTV market share this year if I remember correctly. I can't find the link but I did find this.

http://global.yamaha-motor.com/ir/report/pdf/2014/2014explain-e.pdf



"Yamaha’s 2014 Business Results Report is that its ATV/UTV sales increased by 20% in 2014 and are projected to increase by a further 41% in 2015. If Yamaha’s projections are correct, that would be a 70% increase in sales in two years, which is a monumental jump. That tells me that Yamaha, along with expecting good sales from the Wolverine, might have something big coming this year. To impact sales that dramatically, I’m thinking a new vehicle would have to be in dealerships relatively soon – mid-summer seems as good a time as any."
 
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